Tv network

ION Media Announces TV Network Ratings Record

ION Television Ranks #1 Among U.S. Cable Networks in Q3 and finishes the 2018/19 TV season ranked No. 4

ION confirms success of combining cable and broadcast assets to increase reach and value for advertisers

WEST PALM BEACH, Fla., Sept. 18, 2019 (GLOBE NEWSWIRE) — ION Media today announced the following TV ratings updates, along with its annual progress report and insights for employees and stakeholders .

Marking a new record for the company in broadcast and TV viewership rankings, ION Television is on track to end the third quarter of 2019 as the #1 ranked U.S. cable network for the total day, with 422 000 impressions for adults 25-54 since the start of the quarter. in prime time, 276,000 in off-peak hours and 323,000 in total during the day. ION is also No. 1 among adults 18-49, with 355,000 prime viewing hours, 230,000 non-prime and 270,000 total days for the third quarter.

“I commend everyone on the ION team for delivering industry-leading rankings throughout the summer,” said Brandon Burgess, President and CEO of ION Media. “We promised our customers they could count on us to be a trusted top 10 TV brand, combining the best of broadcast and cable. Removing the second digit from that promise and making us number 1 over the summer is a sweet moment for our entire team, who have worked so diligently to build the business from the ground up.

The company also provided stakeholders and employees with the following updates:

  • Income – The third quarter of 2019 marks the company’s 40th consecutive quarter of year-over-year revenue growth, reflecting ION’s growing value and ratings reliability.
  • Ratings – After its strong end to summer, ION Television is on track to finish the 2018/19 broadcast season ranked #4 in both prime and non-prime, just behind ESPN in total impressions daily for adults 25-54 on US cable networks.
  • To reach – With its MVPD and Broadcast Affiliate expansions over the past 36 months, ION delivers a peak reach of over 100 million US households, capitalizing on an increase in live TV popularity of over 40 % over the last five years.

The company reaffirmed the strategic plan elements of the five key areas it had previously defined:

  • Content extension — Build on the proven track record of curating ION’s content library, focusing on “A” grade syndicated and original shows.
  • Station acquisitions — Opportunistically acquire independent television channels in large markets.
  • Network expansion — Build additional networks, capitalizing on its core skills acquired in building ION Television.
  • Innovative platform — Expand ION’s network suite to new platforms, including new MVPD content packages, as well as new consumer-friendly bundles and offers.
  • Spectrum Innovation — Capitalize on ION’s post-auction position as the largest holder of full-power UFH TV broadcast spectrum.

Source: Nielsen, Live Impressions+ Same Day, Prime (M-Su 7p-1a), Non-Prime (M-Su 7a-7p; 1a-3a) and Total Days (M-Su 6a-6a) , Q3 months and 2018-19 STD (10/01/2018 – 9/08/2019)

About ION Media
ION Media is an independent, privately owned media company launched in 2007. ION Media’s flagship network, ION Television, is the most widely distributed and watched independent broadcast network in the United States, serving more than 100 million homes with a popular range of TV series and shows and movies. ION Media also carries two nationwide digital multicast networks: ION Plus, offering general entertainment and lifestyle content; and Qubo, dedicated to children and families with content that entertains and educates. ION is the largest nationwide operator of full-power television stations by nationwide reach, with 70 full-power stations. For more information, visit www.ionmedia.com.

Contact:
ION Media
[email protected]