Mumbai: TV broadcaster Enterr10 on Saturday launched a new general entertainment channel called Dangal 2 to cater to the Hindi-speaking market.
The new GEC is aimed at audiences nationwide with a series of old and new shows from the network. “Viewers will not only have a chance to reminisce and rejoice in the much-loved old shows, but also watch the TRP collect new originals from Dangal TV on this new channel as well,” the media company said.
Dangal TV is one of the fastest growing GECs that has consistently maintained its leading position in the data from Broadcast Audience Research Council (Barc) India, the statement said. “Dangal’s TV shows have not only connected with the masses through their ingrained storylines, but also managed to create a fan cult following for its leading stars,” he added.
The new GEC will air many shows including “Rehna Hai Teri Palkon ki Chhaon Mein”, “Jyoti, Pyaar ki Lukka Chuppi”, “Phir Laut Aayi Nagin”, “Basera, Baba Aiso Varr Dhundo”, “Mahim Shani Dev Ki”, and “Crime Alert.”
“We have built a unique relationship with our viewers through our channels,” said Manish Singhal, Managing Director of Dangal TV. “While Dangal TV is more tuned to female viewers, with Dangal 2 we seek to encapsulate a wider audience base. allows for family viewing.